
I got into engineering because I did physics, design technology and maths AS levels at school.
I did work experience with
Flexifoil and got experience of designing prototype kites for kite surfing, and that propelled
me towards an engineering degree.
I went to college to do a National Diploma in Engineering and then applied to
Cranfield University, the Royal Military College of Science, to study mechanical engineering and management. I thought if engineering didn’t
come together for me I could go into management. The university is more than 90%
male – more so now because there are no undergraduates. I pay no attention to
it – from AS levels on I have always been one of very few women.
When we got to choosing projects in the third year it was hard to find the right
thing. The options had a strong military focus and didn’t feel relevant to me,
and I’m dyslexic, which affects my attention span as well as other things. Then
my teacher suggested I follow my interests and look at snowboarding – the vibration
and frequencies of snow and their implications for snowboard design.
There is nothing published so far on this topic and I’ve gone on to do a doctorate
combined with an MBA. Funding was a big issue. I’m 22 and I have no money. I looked
for sponsorship without luck, then someone got in touch and said, ‘start your
own business’. We lauched in 2006, and I am now running
the biggest snowboard company in the UK.
I enjoy it so much! We are four directors and a freelance graphic designer. Nobody
draws a salary, we use ecommerce to sell the boards, and we offer high quality
at good prices. I take part in snowboard competitions, and I’ve become a flying
lecturer with the
Engineering Technology Board. There were over 300 applicants for just 24 visiting lecturer slots so I am
really excited about getting out to inspire teachers and young people to get into
engineering.

I don’t know how I fit it all in. I like to be busy. I lost a best friend young,
so I want to live life to the full.